Does a Microsoft Store app need a privacy policy?

Yes if it accesses, collects or transmits personal information, or if the law requires one (Policy 10.5.1).

Where do I add the URL?

In Partner Center when you submit the product. You may also link it inside the app.

Microsoft Store · Platform guide

Privacy policy for Microsoft Store apps

Microsoft Store Policy 10.5.1 says that if your product accesses, collects or transmits personal information, or the law requires it, you must maintain a privacy policy and enter its URL in Partner Center. The policy must explain what personal information is collected, how it is used, stored and secured, and disclosed.

§ 1

What Microsoft Store requires

Store Policies — 10.5.1 Personal Information

“If your product accesses, collects or transmits Personal Information, or if otherwise required by law, you must maintain a privacy policy.”

Source: learn.microsoft.com verified 2026-10-30

1.1URL goes in Partner Center. “You must provide users with access to your privacy policy by entering the privacy policy URL in Partner Center when you submit your product.” Source: learn.microsoft.com

1.2What it must cover. “Your privacy policy must inform users of the Personal Information accessed, collected or transmitted by your product, how that information is used, stored and se…” (secured) and disclosed. Source: learn.microsoft.com

§ 2

What common SDKs collect

SDK / API	Data it collects	Source
Common Windows app data	Account email and name (sign-in) Crash and diagnostic data from your telemetry SDK Files the user opens, if uploaded to your service	Source: learn.microsoft.com

Everything in this table must appear in your policy if the SDK ships in your build.

§ 3

Where to put the URL

3.1Partner Center → your app → submission → Properties → Privacy policy URL.
3.2Optionally link it in the app’s Settings or About page.

Source: learn.microsoft.com

§ 4

Sample clause

§ 4.1 · Diagnostics

If the app crashes, it sends a crash report with the app version, Windows version and the error stack to our crash reporting service. Reports do not include your files or document contents. You can turn this off in Settings → Privacy.

Illustrative wording. Your generated policy is written from your own answers.

§ 5

Questions

Does a Microsoft Store app need a privacy policy?: Yes if it accesses, collects or transmits personal information, or if the law requires one (Policy 10.5.1).
Where do I add the URL?: In Partner Center when you submit the product. You may also link it inside the app.